Strategic
Salesforce acquisitions
Salesforce is a software company that acquires other businesses based in San Francisco, CA. We track 10 of its acquisitions; the most recent was Cresta in Nov 2026. It buys most often in sales and crm, data and analytics, developer tools and infrastructure.
salesforce.com ↗Acquisitions tracked
10
Most recent deal
Nov 2026
Deal size
Not disclosed
Based in
San Francisco, CA
What Salesforce buys
Enterprise CRM and AI agent software, marketed as the #1 AI CRM
Buying activity
- 12024
- 02025
- 32026
4 dated deals on record since 2024, most recently Nov 2026. We list the deals we can source, so earlier years may be incomplete.
How to sell to Salesforce
Included with full access, for every acquirer in the database.
- 1 contact: intake email, forms and M&A team
- Deal structure: cash, earnouts, rollover
- What happens after close
- Red flags and founder reports
Get full accessOne payment, lifetime access.
All Salesforce acquisitions
2026 · 3
| Company | Date | Category | Price | Source |
|---|---|---|---|---|
| Cresta Pending | Nov 2, 2026 | Sales and CRM | — | salesforce.com |
| Rune Technologies Pending | Oct 29, 2026 | Sales and CRM | — | salesforce.com |
| Braze Full acquisition · Pending | Oct 20, 2026 | Marketing technology | $5.7B | salesforce.com |
2024 · 1
| Company | Date | Category | Price | Source |
|---|---|---|---|---|
| Own | Nov 19, 2024 | Data and analytics | $1.9B | bloomberg.com |
Date not disclosed · 6
| Company | Date | Category | Price | Source |
|---|---|---|---|---|
| Heroku | — | Developer tools and infrastructure | — | salesforceben.com |
| Informatica | — | Data and analytics | — | salesforce.com |
| MuleSoft | — | Developer tools and infrastructure | — | salesforce.com |
| Qualified Pending | — | Sales and CRM | — | thegtmnewsletter.substack.com |
| Slack | — | Productivity and collaboration | — | salesforce.com |
| Tableau | — | Data and analytics | — | salesforce.com |
Capital raised
- Senior notes (multi-tranche, unsecured) · Debt facility$25.0B · Mar 13, 2026